RevUp Chennai:
How to Build & Market Products Users Love

About the Event

Most startups can trace their beginnings to the spark of an idea. It is this spark that motivates entrepreneurs to painstakingly build products that strive to seamlessly solve problems and deliver sheer customer delight. While the whole process of building products is not easy, the next step of convincing customers and driving them to your brand is a far more complex problem to solve. The passion with which products are built has to translate itself in your marketing and sales strategies in order to resonate with your target audience. Join us in our session ‘RevUp Chennai: How to Build & Market Products Users Love’ to understand the finer aspects of how to effectively drive your product or service to market. Learn from business leaders and industry influencers on what it takes to create stellar products that users love and then how to take them to the market.

Date and Time

Fri, Feb 24, 2017

5:00PM - 7:30PM

Venue

IITM - Research Park,

Main Auditorium -- Ground Floor,

1, Kanagam Road, Kanagam Tharamani,

Chennai - 600113

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Agenda

5.30 PM

Session: Idea to Execution

Siddharth Dhamija, Chief Growth Officer, Razorpay

"Having a great idea for a product is important, but having a great idea for product distribution is even more important." Siddharth believes distribution can make or break a company. Learn from his experiences on how Razorpay disrupted a mature market with a product-first approach and scaled its business.

6:00 PM

Session: VC Speak

Gourav Bhattacharya, VP, Matrix Partners

Interact with one of the foremost VC firms in India and get to know the behind the scene workings of investors and what they look for in Products in the companies they fund, followed up by Q&A.

6:30 PM

Session: Startup Essentials

Rajendran Dandapani, Director of Engineering, Zoho Corporation

Zoho is the largest product company from India. Hear from the man who has been at the helm of building and launching the most successful technology products for SMEs and Enterprises alike.

7:00 PM

Session: Networking Session

Casual catchup over drinks.

About Speakers

Siddharth Dhamija

Chief Growth Officer, Razorpay

With a vast experience of over 21 years, Siddharth has championed sales through a strong focus on advocating solid products. Over the years, he has been associated with leading brands across diverse verticals from telecom to payments to IT. He has experience in delivering top line and bottom line targets spanning across multiple teams, business areas and geographies. At Razorpay, he spearheads the sales and growth team and takes a holistic approach to drive sales by effectively addressing product gaps. This intuitive approach to sales has driven Razorpay to disrupt the market and achieve unprecedented growth in a short span of 1 year.

Gourav Bhattacharya

VP, Matrix Partners

An alumnus of IIT Bombay and IIM Ahmedabad, Gourav has experience in diverse areas ranging from equity research to consulting for banking, insurance and pharma sectors. Gourav has nurtured an interest in entrepreneurship right from his college days, where he led initiatives to assess small entrepreneur ideas. At his current role with Matrix Partners, he guides and partners with some of the most promising startups in the market today.

Rajendran Dandapani

Director Engineering, Zoho Corporation

A graduate from IIT-Madras, Rajendran has always been deeply passionate about building innovative and intuitive products that aim at garnering mass customer adoption. Having worked with Xerago and Zoho, Rajendran’s experience spans across multiple unique projects from building a customer tracking platform to launching an educational software for children with special needs. At his current role at Zoho, he guides a team of seventy-five developers, artists, and visual designers spearheading Zoho to the forefront of the mobile revolution.

Who Should Attend

This two-hour event is tailor-made for startup founders, entrepreneurs and those who are planning to start up. The one of a kind event promises to bring first-hand insights from startup influencers who are stirring the market today. Be a part of the exclusive Razorpay club and enjoy various perks like free credits, partner offers, and other exclusive community privileges that we bring to you. This is an invite only event, signup now before the spots fill up.