Astrotalk offers a wide variety of services, from horoscopes, numerology, and tarot-card reading to consultations with astrologers abroad. Customers log in to the Astrotalk app, avail of a free predictions session, and then connect with live astrologers for instant consultations.
Seamless international payments – in search of the perfect solution
To improve the online customer experience with payments, Astrotalk was in search of a payments solution that was reliable, easy to start using, and met its particular needs. As a business that wanted to expand its international customer base, Astrotalk required a payments partner that offered both domestic and international payment methods. High international success rates were critical as payment failures could negatively impact the user experience and hinder growth.
Most payment solutions at the time had a long, tedious process for approval of international payments and offered low success rates. This resulted in settlement delays and a poor customer experience. Astrotalk wanted something that prevented this very problem.
Astrotalk was also looking for a payments solution that was easy to integrate and would enable the business to go live instantly.
Razorpay – the ideal partner for cross-border payments
After trying various solutions to meet its requirements, Astrotalk signed up with Razorpay. It came highly recommended by other businesses, who themselves had enjoyed a great cross-border payment experience.
Razorpay proved to be a breath of fresh air, and fit all of Astrotalk’s needs like a glove. Integration was quick and easy, approval for international payments was instant, and success rates were higher.
“It was one of the best onboarding experiences we had ever had with any third party provider,” recalls Puneet Gupta, Founder at Astrotalk. “Just one line of code made us go live. We got access to both domestic and international payments immediately and that helped us build a business outside India. There was no other merchant that could help with international payment gateway approval so quickly. Razorpay is the only reason we could think of starting an international business.”
Best-in-class fraud protection
As Astrotalk grew rapidly, providing Indian and overseas customers a top-notch astrology-services experience, Razorpay offered a robust payments experience. If fraudulent chargebacks were a concern, they were quickly assuaged. Astrotalk today wins almost 92% of all fraudulent chargebacks on Razorpay.
“Razorpay is one of the best when it comes to protecting merchants from fraudulent chargebacks. With businesses operating on wafer-thin margins, fraud prevention becomes very important for a digital business like ours. We see significantly better win rates at Razorpay compared with other payment providers. The support provided by the risk teams at Razorpay in getting the right documentation to win a chargeback is very useful to businesses like us.”
“Razorpay is one of the best when it comes to protecting merchants from fraudulent chargebacks. We see significantly better win rates at Razorpay compared with other payment providers”
Chief Business Officer at Astrotalk
Business Expansion in over
Significant Win rate in False Chargeback cases
Astrotalk and Razorpay – a winning combination
With its network of 4000+ top astrologers, its array of unique services and a booming market, Astrotalk is only set to scale greater heights. Supporting its payments needs every step of the way will be Razorpay.
About Razorpay International Payments Suite
Razorpay’s international payments solution is a comprehensive payments suite that helps businesses offer a seamless experience to their customers with zero integration efforts and 30% improved ROI. Offer 100+ payment methods, 200+ currencies and 40% higher than market success rates with one single account that helps you accept payments in your customers locally preferred payment methods while being 100% compliant, automated and completely digitized. Get the protection of dual fraud engine and advanced support with us.
Looking to grow? We can help!
If you are interested in increasing your sales and revenue by making it easier for your customers to complete their payments, reach out to us at email@example.com