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Who Can Be a Designated Partner in LLP?

Only individuals can be Designated Partners in an LLP. As per the Limited Liability Partnership Act, 2008, a minimum of two Designated Partners is mandatory, and at least one must be an Indian resident. This designation is crucial for ensuring legal compliance, managing financial responsibilities, and fulfilling statutory obligations within the LLP.

Who Can't Be a Designated Partner?

• Undischarged insolvents
  
• Individuals declared insolvent or who have withheld creditor payments in the last five years
  
• Those imprisoned for six months or more for offences involving moral turpitude
  
• Minors below 18 years
  

The Central Government holds the authority to annul these disqualifications if deemed necessary.

Designated Partner Identification Number (DPIN)

Every Designated Partner in an LLP must obtain a Designated Partner Identification Number , also referred to as a Director Identification Number (DIN). This unique number is mandatory for LLP registration and compliance. To obtain a DPIN, you need a Class 2 digital signature, which ensures secure authentication.

All partners in an LLP are eligible to become Designated Partners, but only those specified in the incorporation document hold this role at the time of registration. The LLP Partnership Deed allows rotation of the Designated Partner role, enabling different partners to take on responsibilities with mutual consent. This flexibility ensures equal participation while maintaining compliance with LLP regulations.

Documents Required for Becoming a Designated Partner

To become a Designated Partner in an LLP, you need to apply for a Designated Partner Identification Number. For this, you must submit the following documents:

• Identity Proof – A self-attested or certified copy of a document that includes your photograph, date of birth, and father’s or husband’s name (such as an Aadhaar card, PAN card, or passport).
  
• Residential Proof – A self-attested or certified copy of an address proof like a utility bill, bank statement, or rent agreement.
  
• For Nominees of a Body Corporate – A resolution or authorisation letter from the company mentioning their name and address is needed.
  
• For Foreign Nationals – A valid passport copy is needed.
  

Authorities for Attestation/Certification

Certain officials and professionals can attest or certify documents needed for a Designated Partner Identification Number . These include:

• Gazetted officers from the Central or State Government
  
• Notaries public
  
• Practicing professionals like Company Secretaries, Chartered Accountants, or Cost and Works Accountants
  

While attesting documents, the authority must include their name in capital letters, registration number, ministry or department details, and an official seal or stamp. This ensures the documents are valid and accepted for DPIN approval.

Translation Certificate

If your documents are in a language other than Hindi or English, you must attach a translated copy. This translation must be certified and attested to meet compliance requirements. It ensures that authorities can verify the details correctly and process the application without delays.

Appointment of Designated Partner

At least two individuals must be appointed as Designated Partners when registering an LLP. If a Designated Partner leaves the LLP, a new one must be appointed within 30 days. Failing to do so will result in all partners being considered Designated Partners, which may lead to compliance issues. To complete the appointment process, the following forms must be submitted:

To appoint a Designated Partner, the following forms must be submitted:

• Form 9 – This form records the consent of an individual to become a Designated Partner.
  
• Form 4 – It contains details of individuals who have given their consent to take on the role.
  
• Form 10 – This form is used to notify any changes made by the Designated Partners.
  
• Form 5 – Every LLP must submit this form to the registrar, providing details of individuals who have consented to become Designated Partners. It must be filed within 30 days of the appointment.
  

Related Read: What is LLP Form 11?

Government Fee for Appointment of Designated Partner

The government charges a fee based on the LLP’s contribution when appointing a Designated Partner. The fee structure is as follows:

• ₹50 – If the LLP’s contribution is up to ₹1,00,000
  
• ₹100 – If the contribution exceeds ₹1,00,000 but is limited to ₹5,00,000
  
• ₹150 – If the contribution exceeds ₹5,00,000 but is limited to ₹10,00,000
  
• ₹200 – If the contribution exceeds ₹10,00,000
  

Related Read: Complete LLP Registration Fees Guide

Duties and Responsibilities of a Designated Partner

• Signing the Statement of Account and Solvency: The Designated Partner must sign the Statement of Account and Solvency, confirming the financial position of the LLP. This document is crucial for transparency and is filed annually.
  
• Filing Annual Returns on Time: It is the Designated Partner’s responsibility to ensure that the LLP files its annual returns within 60 days of the financial year’s closure. Late filing can result in penalties and legal complications.
  
• Filing Additional Documents: The Designated Partner must submit any other documents requested by regulatory authorities to comply with legal requirements.
  
• Cooperating with Inspectors: During investigations or inquiries, the Designated Partner is required to cooperate with inspectors, providing necessary documents and signing examination notes to verify accuracy.
  
• Reimbursing Investigation Expenses: In the case of investigations, the Designated Partner is responsible for reimbursing the costs incurred, such as those related to audits or compliance checks.
  

Penalty for Not Having a Designated Partner

Every LLP is required to have at least two Designated Partners at all times. Failing to comply with this requirement incurs a penalty starting at ₹10,000, which can increase to ₹5,00,000.

If a Designated Partner exits the LLP and is not replaced within 30 days, the LLP will face similar penalties. Non-compliance with this rule can lead to legal and financial consequences, making it essential for LLPs to appoint and maintain the required number of Designated Partners.

Rights of a Designated Partner

Decision-Making Rights

A Designated Partner holds significant decision-making authority within an LLP. They are involved in making key business decisions, including formulating policies, setting operational strategies, and managing the financial aspects of the LLP. Their role is vital in ensuring that the LLP functions efficiently and adheres to its business goals.

Profit-Sharing and Financial Rights

A Designated Partner is entitled to a share of the profits generated by the LLP, with the exact share determined by the LLP agreement. This agreement outlines how profits and losses are distributed among the partners, ensuring that the Designated Partner receives a portion based on their involvement and the terms set forth.

Additionally, they have financial rights concerning capital contributions and can receive distributions and benefits according to the LLP's agreed financial terms.

Right to Access LLP Records and Documents

A Designated Partner has the right to access all official records and documents of the LLP. This includes financial statements, tax filings, agreements, and any legal documents related to the firm’s operations. This right ensures transparency within the LLP, allowing the Designated Partner to make informed decisions and stay updated on the company’s financial and legal status.

Liabilities of a Designated Partner

Liabilities in Case of Non-Compliance

A Designated Partner is responsible for ensuring that the LLP complies with all relevant legal requirements. Failure to comply with regulations such as filing annual returns or paying taxes can result in penalties, fines, and legal action that impacts both the LLP and the individual partner.

Legal and Financial Liabilities Under the LLP Act

Under the LLP Act, 2008, a Designated Partner may be personally liable if the LLP violates legal obligations. This includes non-payment of statutory dues, failure to meet regulatory requirements, or failure to comply with financial disclosures. In such cases, the Designated Partner is expected to take responsibility for rectifying the situation, with potential legal and financial penalties if the issue remains unresolved.

Situations Where Personal Liability May Arise

Although an LLP offers limited liability protection, there are circumstances where a Designated Partner could be personally liable. If involved in fraudulent activities, misrepresentation, or intentionally ignoring legal obligations, the Designated Partner may face personal liability. This could result in the loss of personal assets or legal actions separate from the LLP’s legal structure.

Frequently Asked Questions

Key Differences Between D2C and B2C

Below is a structured comparison of D2C and B2C business models:

Understanding D2C (Direct-to-Consumer)

The Direct-to-Consumer (D2C) model is transforming the way brands connect with customers by eliminating middlemen such as wholesalers, retailers, and marketplaces. Instead of relying on third-party distributors, D2C brands sell directly to their consumers, allowing them to maintain greater control over pricing, branding, customer experience, and marketing.

This model has gained immense popularity due to advancements in e-commerce, digital marketing, and consumer behaviour shifts, where people prefer personalised shopping experiences and direct engagement with brands.

Key Characteristics of D2C

• Direct sales to customers, bypassing intermediaries.
  
• High reliance on digital marketing and social media.
  
• Personalised customer experience and strong brand identity.
  
• Subscription-based or direct-selling models.
  

How Does D2C Work?

D2C businesses follow a structured approach to take products from concept to consumer while optimising every step for efficiency and customer satisfaction.

1. Product Development – Companies design and manufacture their products.
   
2. Branding & Marketing – Strong online presence, leveraging social media and influencers.
   
3. Sales & Distribution – Selling through their websites, pop-up stores, or direct retail.
   
4. Customer Engagement – Providing personalised service and direct interactions.
   

D2C Example

A great example of a successful D2C brand is Nike. While Nike does sell through retailers, it has aggressively expanded its direct-to-consumer channels through its website, exclusive stores, and apps, allowing for greater control over branding, pricing, and customer experience.

Understanding B2C (Business-to-Consumer)

The Business-to-Consumer (B2C) model is one of the most common and traditional business structures, where companies sell products or services directly to individual customers. B2C businesses can operate through brick-and-mortar stores, e-commerce platforms, third-party marketplaces, and direct retail chains.

This model focuses on high-volume sales, competitive pricing, and broad customer reach. Unlike D2C brands, which manage their own sales channels, B2C companies often partner with retailers and online marketplaces to distribute their products.

Key Characteristics of D2C

• Direct sales to customers, bypassing intermediaries.
  
• High reliance on digital marketing and social media.
  
• Personalised customer experience and strong brand identity.
  
• Subscription-based or direct-selling models.
  

How Does D2C Work?

D2C businesses follow a structured approach to take products from concept to consumer while optimising every step for efficiency and customer satisfaction.

1. Product Development – Companies design and manufacture their products.
   
2. Branding & Marketing – Strong online presence, leveraging social media and influencers.
   
3. Sales & Distribution – Selling through their websites, pop-up stores, or direct retail.
   
4. Customer Engagement – Providing personalised service and direct interactions.
   

B2C Example

A classic example of a B2C business is Amazon. Amazon provides a vast range of products from multiple sellers, offering convenience and variety to end consumers without directly manufacturing most of the products it sells.

Top 5 Benefits of D2C

1. Higher Profit Margins – Eliminates middlemen, allowing businesses to retain higher revenues.
   
2. Direct Customer Insights – Enables data collection for better personalisation and marketing.
   
3. Better Brand Control – Full control over branding, messaging, and customer experience.
   
4. Efficient Inventory Management – Greater flexibility in managing stock and production.
   
5. Stronger Customer Relationships – Builds brand loyalty through direct interactions.
   

5 Limitations of D2C You Can’t Ignore

1. High Customer Acquisition Costs – Digital advertising and influencer marketing can be expensive.
   
2. Intense Competition – Direct sales require brands to stand out in a crowded market.
   
3. Logistics and Fulfillment Challenges – Managing deliveries and returns can be complex.
   
4. Reliance on Digital Marketing – Success depends on strong online marketing strategies.
   
5. Customer Service Demands – Requires robust support teams to handle queries and complaints.
   

5 Incredible Benefits of B2C

1. Larger Customer Base – Mass-market appeal leads to high sales volume.
   
2. Faster Sales Cycles – Quick purchase decisions without prolonged relationship-building.
   
3. Lower Operational Costs – Retailers handle distribution, reducing overhead expenses.
   
4. Multiple Sales Channels – Products available in stores, online, and via third-party platforms.
   
5. Increased Brand Visibility – Established brands enjoy widespread recognition.
   

5 Major Drawbacks of B2C You Need To Know

1. High Competition – Many brands compete for the same audience.
   
2. Lower Customer Loyalty – Customers may switch brands based on price or availability.
   
3. Price Sensitivity – Discounts and competitive pricing play a significant role.
   
4. Increased Marketing Costs – Requires large advertising budgets to stay competitive.
   
5. Logistical Challenges – Managing supply chains across multiple locations can be complex.
   

Choosing Between D2C and B2C

Selecting the right business model depends on various factors, including brand strategy, market reach, and operational capabilities. Here’s a breakdown to help businesses decide between Direct-to-Consumer (D2C) and Business-to-Consumer (B2C):

1. Business Goals

• D2C is ideal for brands that want full control over branding, pricing, and customer relationships. It allows companies to build a loyal customer base and gather first-party data for personalised marketing.
  
• B2C works well for businesses that prioritise high-volume sales and broad market penetration. It enables companies to leverage retailer networks for distribution and scalability.
  

2. Target Audience

• D2C is more suited for niche markets, such as luxury products, sustainable goods, or tech gadgets, where direct customer engagement is crucial.
  
• B2C caters to a mass-market audience, making it ideal for FMCG (Fast-Moving Consumer Goods), electronics, fashion, and essential consumer products.
  

3. Marketing Approach

• D2C relies heavily on digital marketing, influencer collaborations, and social media engagement. Brands must invest in performance marketing (SEO, PPC, email campaigns) to attract and retain customers.
  
• B2C focuses on mass advertising through traditional media (TV, print, billboards), large-scale promotions, and brand partnerships to maximise reach.
  

4. Operational Capabilities

• D2C demands robust logistics, warehousing, and last-mile delivery capabilities since brands manage order fulfilment directly.
  
• B2C benefits from retailer partnerships that handle inventory, distribution, and customer service, reducing operational complexity.
  

5. Profitability Model

• D2C offers higher profit margins since it eliminates middlemen. However, it requires a significant initial investment in technology, marketing, and fulfilment infrastructure.
  
• B2C generates revenue through bulk sales and retailer partnerships. While margins may be lower, brands benefit from established distribution networks and faster scalability.
  

How Razorpay Rize Empowers D2C and B2C Businesses

Razorpay Rize is a dedicated ecosystem designed to support and accelerate the growth of both D2C and B2C businesses. Whether you're a startup launching a direct-to-consumer brand or a scaling business selling through retailers, Rize provides the essential tools, resources, and community support to help you succeed.

• Company Registration Assistance
  
• Exclusive Community for D2C Founders
  
• Tools & Deals to Boost Business Growth
  

Conclusion

Both D2C and B2C models have unique advantages and challenges. Understanding these key differences helps businesses make informed decisions about their go-to-market strategies.

For brands that prioritise control over branding, pricing, and customer experience, D2C offers the perfect route by cutting out intermediaries and selling directly to consumers. It allows for personalised engagement, higher profit margins, and data-driven marketing strategies.

On the other hand, the B2C model benefits from wide-scale distribution, existing retail networks, and established consumer trust. Businesses leveraging third-party marketplaces, physical retail stores, and large-scale advertising campaigns can reach a broader audience quickly.

Frequently Asked Questions

Importance of Business Licenses

Business licenses play a crucial role in India's business landscape for several reasons:

Legal Compliance

• Obtaining the necessary licenses ensures that businesses operate within the legal framework defined by government regulations.

Consumer Trust and Safety

• Certain licenses, such as FSSAI licenses for food-related businesses or health licenses for healthcare providers, signify compliance with safety and quality standards.

Public Health and Environmental Protection

• Licenses related to environmental clearances, waste management, and pollution control are essential for businesses to mitigate their environmental impact.

Taxation and Revenue Generation

• Business licenses, such as GST registration and professional tax registration, facilitate tax compliance and revenue generation for the Government.

Regulation of Market Competition

• Certain licenses, such as trade licenses and import-export licenses, regulate market entry and competition.

Employee Welfare and Labor Rights

• Labor licenses ensure that businesses adhere to labour laws and provide a safe and fair working environment for employees.

Last but certainly not least, business licenses are a badge of honour for your business. They show investors, partners, and customers that you're serious, professional, and committed to doing things the right way. In a crowded marketplace, that kind of credibility can make all the difference.

Common Types of Business Licenses in India

In India, obtaining the necessary business licenses depends on the type of business activity you intend to undertake and the location in which you plan to operate. Here are some common types of business licenses required in India:

Business Registration:

While not classified as a license, registering a business with the Ministry of Corporate Affairs (MCA) in India is a fundamental legal requirement if you are an entrepreneur establishing a business venture.

Depending on the type of business structure chosen, such as sole proprietorship, partnership, limited liability partnership (LLP), or private/public limited company, the eligibility criteria, registration process, and compliance obligations can vary significantly.

There are primarily following types of Business structures:

•  Private Limited Company

•  Limited Liability Partnerships

•  One Person Company

•  Public Limited Company

•  Sole Proprietorship

•  Partnership

Ultimately, registering your business with the MCA not only establishes its legal legitimacy but also lays the foundation for growth, credibility, and long-term success in the Indian startup ecosystem.

For detailed information regarding the eligibility criteria, registration process, and compliance obligations associated with different business structures, check out the link below.

Company Registration in India - Online Incorporation Process Explained

Udyam Registration - MSME License

Similarly, Udyam Registration is not technically a license. However, it provides recognition and certain benefits to Micro, Small, and Medium Enterprises (MSMEs) in India.

The eligibility criteria for Udyam Registration are based on the investment, turnover, years of establishment, etc.

Once registered as an MSME, you can receive a unique Udyam Registration Number (URN) and a certificate that gives access to government schemes, subsidies, and incentives.

GST Registration

In India, Goods and Services Tax (GST) registration is mandatory for businesses meeting certain turnover thresholds, which is Rs. 40 Lakhs (for goods) and Rs. 20 Lakhs (for services) or engaging in specified activities.

Here's an overview of the process of obtaining GST registration, which is not exactly a license but a crucial registration for businesses:

• Access the official GST portal.
• Fill out the registration form with accurate details regarding your business activities, turnover, and so on.
• Furnish the necessary information, including business details, PAN, Aadhaar, bank account details, and relevant documents.
• Upon successful verification, you will be issued a unique Goods and Services Tax Identification Number (GSTIN)- a 15-digit unique identifier for the businesses under the GST regime.

Professional Tax Registration

Professional Tax Registration is a requirement for employers and individuals engaged in certain professions, trades, or employment in India. It is a state-level tax levied by the respective State Governments for the welfare of professionals and workers in various sectors.

In some states like Maharashtra, obtaining professional tax registration is mandatory.

Shops and Establishment License

The Shops and Establishment License is a mandatory requirement for businesses operating within a specific jurisdiction, typically at the state level, in India. It is governed by the respective state Shops and Establishment Act and its rules, which vary slightly across different states.

The primary purpose of the Shops and Establishment License is to regulate the operations of shops, commercial establishments, and other businesses within a state with provisions related to-

• Working hours
• Welfare and safety of employees
• Employment practices

The Shops and Establishment License is usually valid for a specific period, after which it needs to be renewed to continue operating legally. A valid Shops and Establishment License is often required for various business activities, including obtaining other licenses, permits, or registrations.

Trade License

A trade license is a legal permit issued by the local municipal authority or council that authorizes your business to engage in specific commercial activities within a designated area or jurisdiction.
Trade licenses specify the types of commercial activities that a business is permitted to undertake. These activities may include manufacturing, trading, storage, distribution, or provision of certain services, depending on the nature of the business and local regulations.

In order to obtain a Trade license, you must submit an application to the local municipal authority or council responsible for issuing licenses. The application process typically requires businesses to provide certain documents, such as -

• Proof of identity,
• Address proof,
• Proof of ownership or tenancy of the premises
• Approvals and NOCs (No Objection Certificates) from relevant authorities

Once the application is approved and all requirements are met, the local authorities will issue the trade license to your business, specifying the permitted activities, duration of validity, and any conditions or restrictions.

Labour License

Labour licenses, also known as labour permits or labour registrations, are legal authorizations issued by government authorities (Shram Suvidha Portal) to businesses, particularly those employing a significant number of workers, to ensure compliance with labour laws and regulations.

It safeguards the rights and interests of workers by setting standards for fair treatment, safe working conditions, and adequate remuneration. These licenses often require businesses to adhere to minimum wage laws, working hour restrictions, overtime compensation, leave entitlements, and other labour standards aimed at promoting employee well-being.

The process of obtaining a labour license may vary depending on the jurisdiction and the specific requirements imposed by labour laws and regulations.

Food Safety and Standards Authority of India (FSSAI) License

The Food Safety and Standards Authority of India (FSSAI) license, commonly referred to as the FSSAI license, is a mandatory requirement for businesses involved in the manufacturing, processing, packaging, storage, distribution, and sale of food products in India.

Obtaining an FSSAI license is a legal requirement for food businesses operating in India. It is mandated by the Food Safety and Standards Act of 2006, and non-compliance can result in penalties, fines, or even closure of the business.

Depending on the scale and nature of the business, there are different types of FSSAI licenses, such as Basic Registration, State License, and Central License, each catering to specific business activities and turnover thresholds.

Import-Export License

An import-export license, also known as an import-export permit, is a legal authorization issued by government authorities that allows businesses to engage in the importation and/or exportation of goods across international borders.

An Importer Exporter Code is mandatory for the export and import of goods. It is a 10-digit identification number that is compulsory for the purpose of exporting from India as well as for the purpose of importing to India. It has lifetime validity.

The process to obtain an Import Export Code (IEC) registration certificate online involves several steps, as outlined below:

• Fill out the Application Form.
• Gather the necessary documents as per the requirements specified.
  • For Private Limited/ LLPs- Company PAN Card, Incorporation Certificate, Aadhar Card, PAN Card of all Directors/Partners, and Cancelled Cheque of the Company.
  • For Partnerships- Partnership Firm PAN Card, Partnership Deed, Aadhar Card, PAN Card of all Partners, and Cancelled Cheque of the Partnership Firm.
• Pay the required Fees.
• Upon successful verification and processing, the Import Export Code (IEC) registration certificate will be issued. You will receive the certificate electronically using the registered email ID provided during the application process.

While we covered some common licenses necessary for businesses in India, certain industry-specific licenses and permits exist that are crucial for compliance with sector-specific laws, regulations, and standards. These can vary widely depending on the nature of the industry, the type of activities involved, and the potential risks or impacts associated with the operations.

Business Registration with Razorpay Rize

To conclude, securing these licenses is crucial for the seamless operation of your business. However, it's essential to prioritize registering your business as a legal entity beforehand, as this step is often a prerequisite for applying for most of these licenses.

Razorpay Rize simplifies this fundamental yet vital aspect of the process with its online company registration services. To learn more about how Razorpay Rize can assist you, click below.

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*Prices and documents can differ based on the company type.