- From intelligent credit solutions to AI-powered payments, customizable gift cards, and secure online shopping, Razorpay’s latest innovations are redefining the way businesses will manage money, expand globally, and elevate customer engagement
INDIA, Bengaluru, 20th February 2025: In today’s fast-paced digital economy, trust, and seamless money movement is the backbone of every business. However, businesses often navigate complex operations, seeking more efficient ways to optimize time and resources. Bringing the Future of Payments to Businesses, Razorpay, India’s Leading Omnichannel Payments and Business Banking Platform, introduced four pioneering industry-first innovations at its flagship event, FTX, that will usher in a new era of business finance. The company believes the future is about making money movement invisible, intelligent, and effortless so that businesses can scale, innovate, and drive impact.
Here is the suite of products launched at FTX.
- RazorpayX Corporate Cards with Yes Bank – India’s First Founder-First Corporate Card, Built to Fuel the Dreams of Fast-growing Startups
- Razorpay Buyer Protection – India’s First Buyer Protection Program Building Trust in Online Shoppers & eCommerce Brands
- Razorpay RAY Agentic-AI Toolkit – India’s First AI-powered Suite, Revolutionizing Onboarding, Integration, Payments, Real-time Financial Intelligence
- Razorpay Engage Gift Cards – India’s First Intelligent, Customizable Gifting Platform, Built to Transform Customer Loyalty
The 6th edition of FTX brought together over 70 thought-provoking speakers from the likes of NPCI, MeitY, Meta, WhatsApp, AWS, Airbnb, Google, Salesforce, Cred, Zomato, Swiggy, Yes Bank, Adani Group, Mastercard, Visa India, GIC, among many others. The event was physically & virtually attended by Startup Founders, D2C Brand Entrepreneurs, Executives from Enterprises, Regulators, Banking partners and thousands of fintech enthusiasts from across the globe.
Presenting the powerful suite of products unveiled at FTX. Razorpay believes the newly launched products will bring agility and flexibility to its merchants’ financial operations and cater to their payments and business banking needs.
- Launched RazorpayX Corporate Cards in Partnership with Yes Bank: India’s Founder-First Corporate Card
Launched in 2020, RazorpayX is one of the most comprehensive business banking solutions for Founders and their businesses – their employees, partners, and vendors, solving for reconciliation, payouts, employee salaries, and compliance. Today, the company took it a notch up and chose to solve for a new challenge – Startup Founders struggling to get a Corporate Card.
While India’s startup ecosystem races toward a $120 Bn GDP contribution by 2030, Startup founders still face hurdles in accessing corporate credit cards, managing cash flow, and optimizing financial operations. Traditional corporate cards often come with lengthy approvals, high collateral requirements, and limited accessibility, forcing founders to rely on personal credit cards.
Having closely witnessed the struggles of early-stage Startups, Razorpay today launched RazorpayX Corporate Card in partnership with Yes Bank, a card designed for fast-paced, high-growth, late-night-grinding startups.
- Empowering Founders and teams with customized spending limits and supplementary cards, reducing dependency on a single card
- Automated reconciliation – AI-driven tracking ensures real-time expense visibility and compliance
- Smart recurring payments – Simplifies SaaS subscriptions and vendor payments for uninterrupted business operations for Startups
And because every rupee counts in a startup’s journey, the RazorpayX Corporate Card is built for Founders to make spending easier, tracking effortless, and startup life a little less painful.
- Launched India’s First Buyer Protection Program: Building Trust in eCommerce Brands and Protecting Online Shoppers From Fraudulent Brands
India’s e-commerce market is set to hit $200 Bn by 2026, yet 60% of online shoppers hesitate to make prepaid purchases due to concerns over non-delivery, defective products, and fraudulent sellers wondering “What if they take your money and don’t deliver.” or “Is this product a fraud?”. This eventually leads to cart abandonment, COD dependency, and rising RTO losses for D2C brands and mid-sized businesses.
Bridging this trust gap, Razorpay introduced Razorpay Buyer Protection, India’s First-of-its-kind Buyer Protection Program, built for online shoppers who can opt for it at checkout. With a single click, an online shopper is assured peace of mind and a money-back guarantee in case they encounter any problem. This game-changing solution ensures secure, dispute-free transactions, empowering not just online shoppers but also D2C brands, and SMBs with confidence and a seamless payment experience.
- Effortless Checkout Integration – One-click activation at checkout, removing purchase hesitation
- Boosted Conversions – Businesses can witness a 30% increase in completed orders and a 5X jump in add-to-carts
- Lower RTO Losses – Drives prepaid adoption, reducing fraud risks and operational inefficiencies
By embedding trust at the core of every transaction, Razorpay Buyer Protection is redefining consumer confidence, helping brands drive sales, enhance credibility, and create a safer digital shopping experience.
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Unveiled Razorpay Agentic-AI: India’s First AI-Powered Payments Suite, Transforming Onboarding, Integration, and Real-Time Financial Intelligence
The demand for AI in every industry is at an all-time high. While the full potential of GenAI is still unfolding, Agentic AI is quickly becoming a key focus in financial services. It’s a software development kit (SDK) that enables AI agents to engage in transactions with human users.
With Agentic AI, the way individuals shop is also set to change – unlike anything seen before.
- Tomorrow, AI agents can do everything – book flights, put together a packing list for one’s upcoming San Francisco flight, or reserve your ticket for the next Coldplay concert before it’s sold out in 3 minutes.
With Agentic AI changing every industry, Razorpay believes it will have a significant impact on how people have been making online transactions.
Last year, Razorpay RAY redefined how businesses handle payments, resolving issues instantly, explaining failures, and offering real-time solutions. Now, Razorpay is taking AI innovation a notch up with the AI Agentic – a game-changing suite of tools that will transform the way businesses engage with payments. Whether it’s onboarding, integration, or transaction management – it’ll all be made faster, easier, and more autonomous than ever!
Introducing RAY Agentic-AI Toolkit – The biggest leap in AI-powered payments, encompassing:
- RAY Onboarding Assistant – A 10x faster onboarding process, where AI auto-fills business details, verifies documents and has zero manual input
- RAY Co-Pilot (AI Developer) – Once a business is onboarded, it needs to integrate a payment gateway. Razorpay Co-Pilot does this by generating code, testing setups, and simplifying development
- RAY Concierge – A 24/7 real-time payment analyst that monitors 20+ critical metrics, detects issues, and alerts businesses before failures occur
- RAY Agentic-AI Toolkit – Enables AI-driven, one-click transactions without checkout redirections for a seamless commerce experience
With RAY Concierge as a business’ Command Center, RAY Co-Pilot as their AI Payments developer, and RAY Agentic-AI Toolkit powering the next generation of commerce, Razorpay believes it is redefining how payments will work. It will not just help businesses make decisions but actually act on them – autonomously, contextually, and with adaptability.
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Introducing Razorpay Engage Gift Cards: India’s first Intelligent, Customizable Gifting platform, Redefining Customer Loyalty and Engagement
Gift-giving in India represents much more than just tangible objects, they serve as a representation of the relationship between the sender and the receiver. As online shopping and digital payments gain traction, gift cards have emerged as a preferred choice for gifting and rewards, especially as an option for last-minute gifts. While India’s digital gifting market is projected to reach $31 billion by 2030, businesses continue to grapple with high acquisition costs, low retention, and ineffective discount-led cash burn that rarely delivers long-term value.
Last year, Razorpay announced its foray into Marketing Solutions by launching ‘Engage’ as a Full-Stack Intelligent Marketing Growth Suite, post-acquisition of PoshVine in 2022. Engage is created to solve the most difficult problem in the world, make CFOs love their marketing teams. And as part of the continuous research on understanding consumer behaviour in the last 2.5 years, Razorpay a few months ago envisioned a smarter way for businesses to engage their customers, beyond just discounts and ads.
Razorpay today reimagined Gift-Cards from the ground up and launched its first digital Gift-Cards with three brands, Apple Premium Reseller, Blinkit, and Lenskart.
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- With Razorpay Engage Gift Cards, every business is in control, they can set redemption rules, customize discounts for different customers, and design gift cards for specific products
- A single integrated platform will help businesses issue, accept, and distribute gift cards effortlessly
- And, shoppers can seamlessly create and redeem gift cards right on their checkout page
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- All Gift-cards are enabled with AI-powered security ensuring zero leakage and fraud
- Gift cards will now be available across one of India’s largest rewards catalogs
Speaking at FTX, Harshil Mathur, Co-founder & CEO, Razorpay said, “Over the past decade, Razorpay has been at the heart of India’s digital revolution, building financial solutions that empower businesses of all sizes. And now we’re entering a new era where financial systems should be so seamless that businesses don’t even notice them, they just scale. Speaking of that, I’m personally thrilled about our RAY Agentic-AI Toolkit, which I believe will be a breakthrough in intelligent financial automation and power the next generation of commerce. So, soon when your AI assistant finds you the perfect hotel, an OTT subscription, or a limited-edition sneaker – you will not see a checkout page, no redirections, and no interruptions. Instead of being taken away from your journey, payments will happen effortlessly in the background, making transactions smoother, faster, and completely frictionless.”
He added, “The future of business finance will not just be about managing money – but about making it move at the speed of ambition. And in a world where India is innovating faster than anyone can predict, the need to rewrite the rules of finance and the need for futuristic intelligent financial solutions has never been greater.”
Commenting on the launch of Razorpay’s latest line of products, Shashank Kumar, MD & Co-founder, Razorpay said, “I believe Fintech is only 1% finished. India is now a global example of fintech innovation. There is so much more to do! With continued innovations like these, we believe together, we will soon change the way payments and business banking have been done in India. AI-powered payments, frictionless credit, and trust-first commerce solutions aren’t just innovations, they are the driving force behind the next generation of business success. We’re transforming commerce into something that doesn’t wait to happen but adapts in real time to the needs of the businesses. All the products we launched today have a play of AI embedded in them, be it Corporate Cards, Engage Gift Cards, or Buyer Protection Program. I believe that as businesses push boundaries and reimagine possibilities, these products that we launched today will fuel their ambitions, unlock new opportunities for them, and shape the future of a dynamic, AI-driven financial era like never before.”
As India’s fintech landscape evolves, Razorpay remains at the forefront of building next-generation financial infrastructure for businesses. Over the past decade, from pioneering digital payments to reshaping India’s financial ecosystem, Razorpay has set new benchmarks in fintech. With an unwavering commitment to empowering businesses with intelligent, scalable solutions, Razorpay is not just responding to the future of business finance, it’s shaping it.
