You can create and apply offers for Subscriptions in 3 easy steps:
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After you create a Subscription with an offer, customers can select the offer when making the payment, and it is applied immediately.
Check the Razorpay Subscription Offers available for your customers.
You can use Subscription Offers to provide discounts or cashback on Subscriptions. This attracts more customers, retains existing customers and increases sales. You have complete control over the offers you provide to your customers such as the payment methods on which the offer should be applied, maximum number of customers who can avail the offers and define the time of offers.
You can create and apply offers for Subscriptions in 3 easy steps:
After you create a Subscription with an offer, customers can select the offer when making the payment, and it is applied immediately.
There are 2 types of discount calculations:
Let us say you sell keto meals.
Total amount = (Plan amount x Quantity) + Upfront Amount + Add-onsTotal amount = (₹1,000 x 2) + ₹250 + ₹250Total amount = 2,500Discount amount = Total amount x Discount percentageDiscount amount = ₹2,500 x 10%Discount amount = ₹250
Let us say you sell keto meals.
Total amount = (Plan amount x Quantity) + Upfront Amount + Add-onsTotal amount = (₹1,000 x 2) + ₹250 + ₹250Total amount = 2,500Discount amount = ₹150
A Subscription offer has 2 states:
There are 3 main parameters that you can use to customise and control offers:
Apart from the above, you can use
to configure attributes such as the start and end dates and the number of times the offer can be used.Following are the 3 types of offers you can create for Subscriptions:
Subscription Offer Type | Description |
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Single Use | This is a one-time discount offered to the customer. |
Limited number of cycles | You can specify the number of cycles the offer should be applied. For example, you can apply an offer for the first 3 cycles of a 12-month Subscription. |
Forever | The offer is applied for the entire duration of the Subscription. |
Following are the 2 types of discounts you can provide on Subscription offers:
Discount Type | Description |
---|---|
Flat | A flat discount is offered to the customer. |
Percentage | The discount offered is a percentage of the Subscription amount. |
Watch Out!
Offers can only be applied if the chargeable amount after applying the offer is greater than ₹1.
Following are the 2 payment methods available for offers on Subscriptions:
Payment Method | Description |
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Card | Offers will be applied to Subscriptions paid using cards. The options available for cards are listed below:
|
UPI | Offers will be applied to Subscriptions paid using UPI apps. |
Listed below are the other parameters available to you when creating an offer:
Parameter | Description |
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Offer Name | A name for the offer. This appears on the checkout. For example, Monsoon Offer . |
Display Text | A description of the offer. This appears on the checkout. For example, 10% discount on all card payments . |
Terms | Terms and conditions of the offer. |
Starting On | The date and time from which the offer will appear on the checkout. |
Expires On | The date and time at which the offer will no longer appear on the checkout. |
On Payment Failure | What happens when an offer validation (such as payment method) fails. You can:
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Max Usage | The number of time the offer can be used. For example, you can use this parameter to limit the offer to the first 100 customers. |
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