Company Profile
Those Woof Guys
Fresh, vet-approved dog food and supplements over processed kibble
Consumer Goods & E-commerce (D2C)
Unknown
ABOUT
Those Woof Guys is a pet food brand founded by dog lovers seeking to address gaps in conventional processed dog food. The company makes fresh meals, short eats, and supplements formulated to be species-appropriate, with recipes reviewed by veterinarians and canine nutritionists. Its product range is built around whole, minimally processed ingredients intended to support better canine health than standard commercial kibble. Those Woof Guys operates as a bootstrapped, direct-to-consumer brand selling fresh meals and supplements to pet owners.
FOUNDERS
SG
Sagnik Ghose
STARTUP EXPERTISE
Pet nutrition
Fresh dog food
Veterinary-approved formulations
Canine supplements
INDUSTRY
Consumer Goods & E-commerce (D2C)
Founded
2021
Location
Bengaluru, Karnataka
Funding
Unknown
Startup Status
Active
Data Intelligence Partner
INSIGHT
Those Woof Guys operates in India's emerging fresh pet food category, where rising pet humanization is driving demand for vet-approved, minimally processed alternatives to mass-market kibble.
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