Are you tired of the age-old struggles of traditional gift cards? You know, the ones that vanish into the abyss, leaving you clueless about their performance? We get it. Traditional gift cards are riddled with problems: outdated tracking, manual processes, hidden costs, and limited reach. They leave you wondering – who actually used them, and were they worth the hassle?

The Painful Reality of Traditional Gift Cards

For decades, physical gift cards have served their purpose, but times have changed. They lack crucial features like real-time tracking, comprehensive performance analysis, and flexible distribution options. Moreover, research shows a shift in consumer behavior – by 2025, Tier-2 and Tier-3 cities are expected to drive the gift card market, demanding accessible and digital solutions. Gift cards remain a powerful marketing tool, driving sales, customer loyalty, and brand awareness. They just need a modern makeover.

Introducing Razorpay Gift Card Platform

Razorpay Gift Card platform offers a comprehensive solution to streamline and enhance gift card programs. By automating processes and leveraging innovative distribution channels, merchants can transform their gift card initiatives into powerful revenue generators.


Fly on Autopilot, Leave the Manual Struggles Behind

Forget the days of tedious paper vouchers and spreadsheets. Say goodbye to manual order processing and endless tracking headaches. Razorpay puts your gift card program on autopilot. Our platform handles everything from creation and distribution to redemption and reporting, giving you back your precious time and resources.

But it’s not just about saving time, we’re talking about growing your business with:

  • Unprecedented Reach: Leverage India’s largest reward catalogue and a massive network of 200 million+ unique debit and credit cardholders. Tap into our 8 million+ merchant network for distribution, ensuring your gift cards are easily accessible and used.
  • Scalability: Razorpay scales seamlessly with you, handling high volumes without cost leakages or efficiency drops. Our AI-powered anomaly detection and flexible redemption rules keep your program secure and optimized.
  • Complete Control: Customize vouchers to match your brand, define business rules, and track performance in real-time through our self-serve dashboard. Focus on what you do best – growing your business – while we handle the back-end operations.

Take control and Scale Confidently

Gone are the days of limited options and linear scalability.With Razorpay, you’ll unlock India’s largest reward catalogue, reaching millions of eager consumers. Say farewell to revenue leaks and operational headaches – we’ve got you covered every step of the way.

  • With our AI-powered anomaly detection and redemption rules, you can scale your gift card program confidently, without worrying about cost leakages. 
  • Unlock the vast potential of financial powerhouses like banks, payment networks, and esteemed financial institutions to connect with over 200 million unique debit and credit cardholders.
  • Customize vouchers to fit your business needs seamlessly, and let us handle the nitty-gritty while you drive growth like never before! You can define and customize business rules for issuance, acceptance, and discounts according to your specific requirements.
  • Stay informed with real-time alerts and analytics, empowering you to make data-driven decisions and optimize performance.

One Platform to Rule Them All

Welcome to the heart of efficiency, where simplicity meets sophistication – our all-in-one platform designed to streamline every aspect of your gift card program. Be it the initial creation of gift cards to the movement of funds and processing of orders, our platform serves as your comprehensive solution, eliminating the need to juggle multiple systems or platforms. We’re opening the doors to today’s trials and tomorrow’s loyal customers 

  • From gift card creation to fund movement and order processing, our platform offers everything you need in one convenient location. 
  • With a multi-tenant business dashboard and self-serve performance tracking, managing your gift card program has never been easier!

Let’s redefine the future of gift cards 

In today’s dynamic landscape, where customer expectations are constantly evolving, traditional gift cards simply don’t cut it anymore. Razorpay’s Gift Card platform is not just an upgrade, it’s a gateway to unlock untapped potential, reach wider audiences, and fuel exponential growth for your business. The potential is limitless. Join the Razorpay Gift Card revolution and unlock a world of growth. Get in touch today, and let’s craft a gift card experience that resonates, propels your business forward, and leaves a lasting impression on your customers.



A devoted dog cuddler with an appetite for all things food, TV shows and rock music.

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