A customer in Paris searches online for Indian sarees. She discovers your website through Google, browses through the collection, and…
AltView Advisory is a boutique advisory practice run by Apoorv Durga (sole proprietor) focused on marketing technology selection and strategy.…
India is currently home to 580 million students and 900 million internet users, a market larger than the entire population…
If you’re an exporter, you know how nerve-wracking it can be to wait for an international payment to land. You…
Fifteen years ago, when severe drought struck the Okhamandal region of Gujarat, a small team discovered something extraordinary in the…
India’s digital payment landscape is dominated by the Unified Payments Interface (UPI), which accounts for a significant portion of digital…
Imagine leaving money on the table—millions of potential customers slipping away. This is the reality for global businesses overlooking India’s…
India is one of the fastest-growing digital economies in the world. With over a billion people online and a rapidly…
Hand knitting and crocheting have long been cherished hobbies in India, and during the pandemic, the craft experienced a revival.…
32 pieces, 64 squares, white and black hues, weak and strong, rules and strategy- and the whole is greater than…