Delightful shopping experiences often involve the thrill of saving money. Understanding this, Razorpay has introduced Coupons 360 (Coupon Engine) as part of Magic Checkout because Razorpay understands the pivotal role coupons play in fostering lasting connections with online shoppers. More than just a tool, Coupons 360 is a comprehensive solution designed to revolutionize the way e-commerce stores approach discounts and promotions. 

Benefits of Razorpay’s Coupons 360

  • Diverse Coupon Types: Razorpay’s Coupons 360 (Coupon Engine) supports various types of coupons, including percentage-based discounts, fixed amount discounts, BOGO (buy one get one) offers, bulk discounts, free shipping offers, cart-based discounts, and product-level discounts. This flexibility empowers merchants to create compelling offers tailored to their target audience.
  • Easy Management: Say goodbye to complex coupon management processes. With Razorpay’s intuitive dashboard, merchants can effortlessly create, track, and analyze coupon performance. They have complete control over their coupon campaigns, from setting expiry dates to monitoring usage metrics.
  • Seamless User Experience: Razorpay prioritizes delivering a smooth checkout experience for customers. The Coupon Engine seamlessly integrates into Magic Checkout, allowing users to easily apply discounts, combine multiple offers, view the best value discount, and unlock additional discounts during checkout. This enhances convenience and user satisfaction.
  • Enhanced Benefits and Increased Revenue: The benefits extend beyond convenience. Razorpay’s data-driven approach forecasts a significant improvement in conversion rates, potentially leading to increased revenue for businesses. With projections indicating a potential increase in conversion rates by up to 200 basis points, merchants can anticipate a substantial boost in their bottom line.

Join the Coupon Revolution Today! 

Razorpay’s Magic Checkout, with its native Coupons 360 or Coupon Engine, is a game-changer for merchants looking to optimize their sales strategy and enhance user experience. With its diverse coupon types, easy management capabilities, and seamless user experience, Coupons 360 or Coupon Engine, is poised to revolutionize how merchants engage with their audience. Ready to unlock your sales potential? Explore Razorpay’s Coupons 360 or Coupon Engine today and elevate your checkout experience to the next level.

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    Author Rashmee Lahon

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