About Donatekart

The inception of Donatekart began during the Chennai Floods 2015 while volunteering with Goonj Delhi, when the founders Sarang Bobade, Sandeep Sharma and Anil Reddy noticed that people were buying goods like rice and flour from e-commerce giants like Amazon and Flipkart and shipping them to NGOs. But the on-ground needs were different- people urgently needed tarpaulins, mosquito nets, and blankets. There was a gap in providing donations based on what was needed on-ground.

This realisation led to the innovative idea of creating a platform where NGOs could start campaigns by listing the products they required. Donors could then contribute funds for these specific items, ensuring a direct match between contributions and the real needs of the beneficiaries. This visionary concept gave rise to Donatekart, an organisation committed to facilitating more effective and need-based philanthropy.

The Initial Hurdles

As Donatekart grew in popularity, it faced significant challenges with its initial payments platform, which involved complex integration processes, frequent payment failures, and unreliable customer support. These issues undermined the trust Donatekart aimed to build with its donors, making it clear that a robust, reliable payment solution was necessary.

Additionally, accommodating the preferred payment methods of donors across India became crucial. Ensuring compatibility with a wide range of payment options was essential to provide a seamless and familiar payment experience, regardless of the donor’s location or chosen method.

Managing this exponentially increasing donation volumes strained their payment ecosystem, highlighting the need for high transaction success rates, as each failed transaction represented a missed opportunity to help someone in need.

The Game-changing Solution

In the world of crowdfunding, trust and goodwill are paramount. Recognizing this, Donatekart integrated with Razorpay in  2018, gaining a reliable and robust payment partner with extensive payments intelligence including UPI and Cards.

Here’s how Razorpay tackled Donatekart’s payment challenges:

• By utilising Razorpay’s UPI and Card payment stacks, Donatekart ensured high transaction success rates, minimising missed donation opportunities.
• Razorpay offered 24/7 customer support, allowing Donatekart to address any payment issues promptly and efficiently.
• The integration process with Razorpay was straightforward, overcoming the complexities and technical issues faced with their previous platform.
• Razorpay’s robust security protocols protected Donatekart from fraudulent transactions, ensuring donor contributions were safe.
• In cases of payment errors or fraud, Razorpay quickly informed donors about the reason behind payment failures and enabled hassle-free refunds, maintaining donor satisfaction.
• DonateKart was able to leverage new and innovative solutions built by Razorpay as early access for their donor base.
  

  The Impact

  Ensuring high transaction success rates and reducing costs were major priorities for Donatekart. By leveraging Razorpay’s UPI and Cards stacks:
  

Conclusion

With Razorpay, Donatekart has successfully navigated payment challenges, ensuring seamless and reliable transactions. This partnership has allowed Donatekart to efficiently manage donations, maintain high transaction success rates, and handle more campaigns to fulfil several causes on its platform. 

As Donatekart continues to grow, its robust partnership with Razorpay exemplifies how effective business collaboration can drive operational success and sustainability in the nonprofit sector.