{"id":8751,"date":"2022-08-22T18:05:55","date_gmt":"2022-08-22T12:35:55","guid":{"rendered":"https:\/\/razorpay.com\/blog\/?p=8751"},"modified":"2025-04-03T17:52:27","modified_gmt":"2025-04-03T12:22:27","slug":"merchant-benefits-of-generating-payment-links","status":"publish","type":"post","link":"https:\/\/razorpay.com\/blog\/merchant-benefits-of-generating-payment-links\/","title":{"rendered":"What are the Merchant Benefits of Generating Payment Links?"},"content":{"rendered":"<p><span class=\"TextRun SCXW39120934 BCX0\" lang=\"EN-US\" xml:lang=\"EN-US\" data-contrast=\"auto\"><span class=\"NormalTextRun SCXW39120934 BCX0\">It is a popular saying in the business world, &#8220;Always give customers more than what they expect to get.&#8221; As a merchant, you put all kinds of efforts into making your products and services up to the mark for your customers to stay satisfied with your business and keep coming back for more.\u00a0\u00a0<\/span><\/span><span class=\"EOP SCXW39120934 BCX0\" data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Payment systems have been evolving since the beginning of time. We have come so far from barter systems to cash to cards to digital payments, and each of these systems are more convenient than the last.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">As a result, the UPI payment link generator came into the picture to make payments smooth and seamless for both merchants and customers. Before moving further to the UPI payment link generator, let&#8217;s understand what payment links are.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"auto\">What are Payment Links?\u00a0<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">As the name suggests, it is a link generated through the<a href=\"https:\/\/razorpay.com\/payment-links\/\"> UPI payment link generator<\/a>, with the help of which you can collect payments online. Your customer can simply click on this link shared in the form of a URL to proceed with their transaction.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The merchants pre-set the amount, and the customers can pay through multiple payment options such as debit and credit cards, net banking, e-wallets, etc. It is one of the fastest and easiest methods to collect payments.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"auto\">Benefits of Generating UPI Payment Links\u00a0<\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h2>\n<h3><b><span data-contrast=\"auto\">1. Seamless for the Customers <\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"auto\">Any business can only grow and flourish if its customers are happy and satisfied with its products and services. The customers are flexible in making payments through their preferred payment method with UPI payment links. It is a fast, safe and convenient way for merchants to increase their revenue.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"auto\">2. Economical<\/span><\/b><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"auto\">Payment links diminish the need for maintaining expensive payment acceptance devices like <a href=\"https:\/\/razorpay.com\/blog\/what-is-pos-terminal\/\">POS terminals<\/a>. Moreover, it also eliminates the need for third-party applications and reduces setup and maintenance costs.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"auto\">3. Technology Friendly<\/span><\/b><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"auto\">If you have a small or medium-sized enterprise, it is a possibility that you lack technical knowledge. This is where payment links save you from all the technical integration and efforts. All you need to do is set up a <a href=\"https:\/\/razorpay.com\/blog\/what-is-merchant-account\/\">merchant account<\/a>, and you can immediately start creating and sending the payment links to accept payments.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"auto\">4. Multiple Payment Methods <\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"auto\">Payment links provide a seamless payment checkout with all major <a href=\"https:\/\/razorpay.com\/blog\/different-types-of-payment-methods\/\">payment methods<\/a>. For instance, Razorpay supports more than 100 payment modes, including net banking, UPI, E-Wallets, credit and debit cards, etc.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"auto\">5. Safe and Secure <\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"auto\">Customers are usually very reluctant while making online payments as they are asked to enter their sensitive transactional details. However, when they use payment links from a reliable payment solution, they feel a sense of security.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Razorpay payment links are equipped with the same security standards you get by integrating them into your website or app. That is to say, they are SSL certified, <a href=\"https:\/\/razorpay.com\/blog\/what-is-pci-dss-compliance\/\">PCI DSS compliant<\/a>, and follow all the <a href=\"https:\/\/razorpay.com\/learn\/what-is-encryption\/\">encryption<\/a> standards. Your customers would receive an official notification both when the payment link is sent and when the transaction is done.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"auto\">6. Effective Communication <\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"auto\">As a merchant, you can carry out seamless and effective communication through which you can also accept online payment with the help of payment links. For instance, if you want to carry out communication through WhatsApp Business, you can easily collect payments by sending payment links to your customers via WhatsApp.\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Create UPI payment links and share them on any social media or messaging site. You can also personalize the transaction by including a message for your customers.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h3><b><span data-contrast=\"auto\">7. Time-Saving <\/span><\/b><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h3>\n<p><span data-contrast=\"auto\">By now, it might be clear to you that sending UPI payment links to your customers can save you a lot of time and effort. You can send bulk WhatsApp messages, SMS, emails, etc., all together to multiple customers.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">It is beneficial for your business as you would not have to meet with your customers or wait for a bank transfer; instead, you can simply generate links through the UPI payment link generator with the information of the purchased products and the requested amount.\u00a0\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<h2><b><span data-contrast=\"auto\">Make Accepting Payments Seamless with Razorpay<\/span><\/b><span data-contrast=\"auto\">\u00a0<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:2,&quot;335551620&quot;:2,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/h2>\n<p><span data-contrast=\"auto\">Get activated quickly and start accepting secure payments anytime, anywhere. Explore Razorpay to know how you can drive more profits to your business. Upgrade to the powerful features of Razorpay, which provides simpler, faster, and better ways to accept payments.<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335551550&quot;:6,&quot;335551620&quot;:6,&quot;335559739&quot;:160,&quot;335559740&quot;:259}\">\u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><a style=\"border-radius: 3px; background: #528FF0; padding: 15px; font-weight: 600; cursor: pointer; text-decoration: none; color: white;\" href=\"https:\/\/easy.razorpay.com\/onboarding\/\" target=\"_blank\" rel=\"noopener\" data-schema-attribute=\"\">Sign up and Generate Payment Link<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It is a popular saying in the business world, &#8220;Always give customers more than what they expect to get.&#8221; As a merchant, you put all kinds of efforts into making your products and services up to the mark for your customers to stay satisfied with your business and keep coming back for more.\u00a0\u00a0\u00a0 Payment systems<\/p>\n","protected":false},"author":92,"featured_media":8752,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[26],"tags":[335],"class_list":{"0":"post-8751","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-payments","8":"tag-payment-link"},"_links":{"self":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts\/8751","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/users\/92"}],"replies":[{"embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/comments?post=8751"}],"version-history":[{"count":3,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts\/8751\/revisions"}],"predecessor-version":[{"id":21860,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts\/8751\/revisions\/21860"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/media\/8752"}],"wp:attachment":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/media?parent=8751"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/categories?post=8751"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/tags?post=8751"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}