{"id":3173,"date":"2020-06-15T14:45:10","date_gmt":"2020-06-15T09:15:10","guid":{"rendered":"https:\/\/rzpwp.blog\/?p=3173"},"modified":"2025-01-20T07:54:23","modified_gmt":"2025-01-20T02:24:23","slug":"prevent-fraud-online-store-shopify-tags-thirdwatch","status":"publish","type":"post","link":"https:\/\/razorpay.com\/blog\/prevent-fraud-online-store-shopify-tags-thirdwatch\/","title":{"rendered":"Prevent Fraud on Your Online Store With Shopify Tags"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Shopify, one of the world\u2019s largest e-commerce hosting platforms, powers over 6,00,000 online businesses and houses at least one million active users! With attractive website themes, clear UI, lakhs of Shopify tags and APIs to choose from and many more lucrative features, it is the one-stop-shop for e-commerce beginners. Shopify has users from 175 countries and its popularity isn\u2019t unprecedented. Shopify online stores come with a variety of advantages such as:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><b>Speed and security<\/b><span style=\"font-weight: 400;\"> \u2013 Shopify is currently integrated with multiple <a href=\"https:\/\/razorpay.com\/shopify-payment-gateway-india\/\">e-commerce payment providers<\/a>, and its built-in quick checkout allows customers to pay with minimal load time.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Marketing<\/b><span style=\"font-weight: 400;\"> \u2013 Shopify allows custom Title tags, meta descriptions on every category page for SEO and allows you to build customized landing pages to market your online store better.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Design<\/b><span style=\"font-weight: 400;\"> \u2013 Like industry peers such as WordPress, Shopify offers multiple free themes and numerous custom-built premium themes, along with the option to customize and add features for Developers.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Shopify App Store<\/b><span style=\"font-weight: 400;\"> \u2013 The Shopify App store hosts thousands of apps and provides you with all the features that you need to run an online business. It provides various free and paid apps and adds flexibility for brands having an online presence.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">We at <a href=\"https:\/\/razorpay.com\/thirdwatch\">Razorpay Thirdwatch<\/a>, have consistently aimed to provide the best fraud prevention services to all Shopify users. That\u2019s why we\u2019re here with some great news!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As you may be aware, <a href=\"https:\/\/apps.shopify.com\/thirdwatch-stop-fraud-and-reduce-rto-using-ai\" rel=\"nofollow noopener\" target=\"_blank\">Thirdwatch<\/a> is an e-commerce fraud prevention tool that helps online sellers detect risky orders that signal cancellation and consequently bring down RTO. With the all-new Shopify Tags feature, Thirdwatch can now capture risky orders directly from your online Shopify store. All the details on how Shopify tags and Razorpay Thirdwatch can help your e-commerce business are below. Let\u2019s begin!<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">What are Shopify tags?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Shopify tags are a great way to organize your online store in the backend. Tags are not visible to users, but go a long way in filtering information on your online store.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can use tags to label products, transfers, customers, orders, draft orders, and blog posts.\u00a0 One way you can use tags is to group related products so you can make changes to them more quickly.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, you could add the \u201cFall collection\u201d tag to your retail store. At the end of the season, you could search for the \u201cFall collection\u201d tag on your Products page to get a list of the specific products and use a bulk action to hide them from your sales channels.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">How to add a Shopify tag to your store<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Adding tags to your store is a pretty simple process. You can add a tag when you are creating or editing products, transfers, orders, draft orders, customers, or blog posts.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here\u2019s how you can do it:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Open the specific product, transfer, order, draft order, customer, or blog post details page in Shopify.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">In the Tags section, enter the name of a tag you want to add or select it from the list of existing tags. If you enter the name for a new tag, then it will automatically be created for future use in the section. You can search for \u2018Thirdwatch\u2019 to find our tag.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Lastly, click on Save for the changes to reflect.<\/span><\/li>\n<\/ol>\n<h2><span style=\"font-weight: 400;\">What are Thirdwatch Shopify tags?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/razorpay.com\/thirdwatch\">Razorpay Thirdwatch<\/a> is an e-commerce fraud prevention tool that flags suspicious orders that could signal a cancellation. Depending on different risk factors, Thirdwatch flags it as a \u2018red\u2019 flag or a \u2018green\u2019 flag. The seller can then choose to make a decision to either approve or reject the order.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">All the above actions usually occur on the Admin dashboard that the online seller will have access to, once they install Thirdwatch. With the new Shopify tags feature, they can now directly capture and make decisions for orders from their Shopify store.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The Shopify Tags feature is also great for e-commerce developers who create online stores, OMS, etc. for e-commerce sellers. With this feature, developers can segment history data according to different Thirdwatch tags, including flagged and decisioned orders.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Types of Thirdwatch tags<\/span><\/h3>\n<table>\n<tbody>\n<tr>\n<td colspan=\"2\">\n<p style=\"text-align: center;\"><b>Flagging<\/b><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td><b>TW-Red<\/b><\/td>\n<td><span style=\"font-weight: 400;\">This flag indicates a high-risk order that needs immediate decisioning. The seller can choose to approve\/reject the order once flagged red.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>TW-Green<\/b><\/td>\n<td><span style=\"font-weight: 400;\">This flag indicates a healthy order with no signs that may indicate a cancellation. This means that, as per Thirdwatch\u2019s criteria, your order is good to go.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<table>\n<tbody>\n<tr>\n<td colspan=\"2\">\n<p style=\"text-align: center;\"><b>Approval status<\/b><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td><b>TW-Approved<\/b><\/td>\n<td><span style=\"font-weight: 400;\">If an order is flagged as red by Thirdwatch, and it\u2019s reviewed by the merchant where the seller chooses to <\/span><i><span style=\"font-weight: 400;\">approve<\/span><\/i><span style=\"font-weight: 400;\"> on Thirdwatch dashboard, this tag appears.<\/span><\/td>\n<\/tr>\n<tr>\n<td><b>TW-Rejected<\/b><\/td>\n<td><span style=\"font-weight: 400;\">If an order is flagged as red by Thirdwatch, and it\u2019s reviewed by the merchant where the seller chooses to <\/span><i><span style=\"font-weight: 400;\">decline<\/span><\/i><span style=\"font-weight: 400;\"> on Thirdwatch dashboard, this tag shall appear.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<table>\n<tbody>\n<tr>\n<td colspan=\"2\">\n<p style=\"text-align: center;\"><b>Address updation<\/b><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td><b>TW-ShippingAddressUpdated<\/b><\/td>\n<td><span style=\"font-weight: 400;\">This refers to incorrect\/incomplete addresses that require address updation for successful delivery. This tag appears when the seller updates the address on the Thirdwatch Dashboard.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<table>\n<tbody>\n<tr>\n<td colspan=\"2\">\n<p style=\"text-align: center;\"><b>PrePay CoD<\/b><\/p>\n<\/td>\n<\/tr>\n<tr>\n<td><b>TW-PrePayCoD<\/b><\/td>\n<td><span style=\"font-weight: 400;\">This tag refers to orders that have employed the use of PrePay CoD <a href=\"https:\/\/razorpay.com\/payment-links\/\">payment links<\/a>. This tag appears when the seller sends a PrePay CoD payment link to nudge payment against risky orders.<\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">With the all-new Thirdwatch tags feature, get timely updates on address confirmation, order status and much more! Get in touch with a <\/span><a href=\"https:\/\/razorpay.com\/thirdwatch\"><span style=\"font-weight: 400;\">Thirdwatch<\/span><\/a><span style=\"font-weight: 400;\"> expert today if you have any questions on how Thirdwatch Shopify tags can add more value to your business!<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Capture risky orders directly from your Shopify store and segment them according to your preference now with Shopify Tags on Razorpay Thirdwatch.<\/p>\n","protected":false},"author":35,"featured_media":3176,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[67],"tags":[43],"class_list":{"0":"post-3173","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-online-commerce","8":"tag-online-commerce"},"_links":{"self":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts\/3173","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/users\/35"}],"replies":[{"embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/comments?post=3173"}],"version-history":[{"count":1,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts\/3173\/revisions"}],"predecessor-version":[{"id":20110,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts\/3173\/revisions\/20110"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/media\/3176"}],"wp:attachment":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/media?parent=3173"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/categories?post=3173"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/tags?post=3173"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}