{"id":19226,"date":"2024-11-27T17:18:04","date_gmt":"2024-11-27T11:48:04","guid":{"rendered":"https:\/\/razorpay.com\/blog\/?p=19226"},"modified":"2025-03-05T08:41:13","modified_gmt":"2025-03-05T03:11:13","slug":"from-flea-markets-to-digital-success-how-quirksmith-went-from-30-orders-a-month-to-100-a-day","status":"publish","type":"post","link":"https:\/\/razorpay.com\/blog\/from-flea-markets-to-digital-success-how-quirksmith-went-from-30-orders-a-month-to-100-a-day\/","title":{"rendered":"From Flea Markets to Digital Success: How Quirksmith Went from 30 Orders a Month to 100 a Day"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">In India, silver &#8216;<\/span><i><span style=\"font-weight: 400;\">\u091a\u093e\u0902\u0926\u0940<\/span><\/i><span style=\"font-weight: 400;\">&#8216; isn&#8217;t just metal\u2014it&#8217;s memory. For many, it conjures images of mothers\u2019 old jewellery boxes, filled with anklets jingling softly, or tiny silver payals gifted as infants, worn until they barely fit. Silver has this way of holding onto stories and yet, somehow, it never quite reached the mainstream. It lingered on the edges, treasured in private, but rarely celebrated in the everyday.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With <a href=\"https:\/\/quirksmith.com\/\" rel=\"nofollow noopener\" target=\"_blank\">Quirksmith<\/a>, the sister due- Divya and Pragya brought a fresh vision to this heritage. Their design philosophy, &#8220;<\/span><i><span style=\"font-weight: 400;\">\u0905\u092a\u0928\u0947 \u091c\u091c\u093c\u094d\u092c\u093e\u0924 \u092a\u0939\u0928\u093f\u092f\u0947<\/span><\/i><span style=\"font-weight: 400;\">&#8220;\u2014or &#8220;<\/span><i><span style=\"font-weight: 400;\">Wear your emotions<\/span><\/i><span style=\"font-weight: 400;\">&#8220;\u2014aims to let women carry their stories boldly. Each piece they craft is more than an accessory; it&#8217;s a statement, a personal emotion brought to life.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-19229\" src=\"https:\/\/d6xcmfyh68wv8.cloudfront.net\/blog-content\/uploads\/2024\/11\/Quote-Quirksmith-1.png\" alt=\"\" width=\"2160\" height=\"504\" srcset=\"https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Quote-Quirksmith-1.png 2160w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Quote-Quirksmith-1-300x70.png 300w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Quote-Quirksmith-1-1024x239.png 1024w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Quote-Quirksmith-1-768x179.png 768w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Quote-Quirksmith-1-1536x358.png 1536w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Quote-Quirksmith-1-2048x478.png 2048w\" sizes=\"auto, (max-width: 2160px) 100vw, 2160px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">When scaling from in-person sales at flea markets to an online platform, Quirksmith needed a reliable <a href=\"https:\/\/razorpay.com\/learn\/digital-payments-india-definition-methods-importance\/\">digital payment<\/a> solution to handle their growing volume of UPI transactions smoothly. That\u2019s when they brought Razorpay on board.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-19230\" src=\"https:\/\/d6xcmfyh68wv8.cloudfront.net\/blog-content\/uploads\/2024\/11\/Numbers-Amar-chitra-katha-1.png\" alt=\"\" width=\"2160\" height=\"250\" srcset=\"https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Numbers-Amar-chitra-katha-1.png 2160w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Numbers-Amar-chitra-katha-1-300x35.png 300w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Numbers-Amar-chitra-katha-1-1024x119.png 1024w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Numbers-Amar-chitra-katha-1-768x89.png 768w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Numbers-Amar-chitra-katha-1-1536x178.png 1536w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Numbers-Amar-chitra-katha-1-2048x237.png 2048w\" sizes=\"auto, (max-width: 2160px) 100vw, 2160px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-19228\" src=\"https:\/\/d6xcmfyh68wv8.cloudfront.net\/blog-content\/uploads\/2024\/11\/Quote-Quirksmith.png\" alt=\"\" width=\"2160\" height=\"1010\" srcset=\"https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Quote-Quirksmith.png 2160w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Quote-Quirksmith-300x140.png 300w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Quote-Quirksmith-1024x479.png 1024w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Quote-Quirksmith-768x359.png 768w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Quote-Quirksmith-1536x718.png 1536w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/Quote-Quirksmith-2048x958.png 2048w\" sizes=\"auto, (max-width: 2160px) 100vw, 2160px\" \/><\/p>\n<h2><b>The Online Leap: Finding a Payment Solution to Match The Digital Growth<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Initially, Quirksmith\u2019s primary payment collection mode was cash or UPI via QR codes, at flea markets\u2014simple, straightforward, and well-suited to their early operations. But as they transitioned online, they increased their reach &amp; sales multifold, and the need for a digital payment checkout emerged.\u00a0 Early payment providers they partnered with, successfully helped them collect payments but threw up other obstacles &amp; operational problems along the way.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Customer complaints started surfacing, with many experiencing delays and payment issues, especially with UPI transactions. This wasn\u2019t just a minor inconvenience; it threatened the seamless experience Quirksmith wanted for their online shoppers. The brand needed a stable, efficient solution to manage high UPI volumes without compromising on user experience.<\/span><\/p>\n<h2><b>From Cash Hassles and Payment Failures to Seamless UPI transactions<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">\u00a0As one of the original few payment gateways to provide UPI as an option, Razorpay emerged as Quirksmith\u2019s easy choice. Their goal was to improve their existing payment operations, counting on Razorpay\u2019s tech prowess &amp; brand awareness.\u00a0 This switch led to a significant drop in customer complaints and failed payments.\u00a0<\/span><\/p>\n<ul>\n<li aria-level=\"1\"><b>Boosting Efficiency and Revenue<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The strategic partnership between Razorpay and Quirksmith has been instrumental in driving significant growth. By leveraging Razorpay&#8217;s cutting-edge payment solutions, Quirksmith has been able to quickly build an online user base and ultimately achieve a <\/span><b>35% CAGR.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">With Razorpay\u2019s UPI Suite, Quirksmith saw a <\/span><b>4.95% uptick<\/b><span style=\"font-weight: 400;\"> in their monthly payment success rate, ensuring smooth, hassle-free payments for their customers. <\/span><b>Dynamic Routing<\/b><span style=\"font-weight: 400;\"> reduced payment failures by directing transactions through the best networks available. <\/span><b>Intent on mWeb <\/b><span style=\"font-weight: 400;\">improved mobile checkout success rates, while <\/span><b>Dynamic QR<\/b><span style=\"font-weight: 400;\"> made payments quick and easy with scan-and-pay convenience. Together, these features ensured a seamless experience for every customer.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-19227\" src=\"https:\/\/d6xcmfyh68wv8.cloudfront.net\/blog-content\/uploads\/2024\/11\/SR-and-revenue-Luzo.png\" alt=\"\" width=\"2160\" height=\"1510\" srcset=\"https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/SR-and-revenue-Luzo.png 2160w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/SR-and-revenue-Luzo-300x210.png 300w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/SR-and-revenue-Luzo-1024x716.png 1024w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/SR-and-revenue-Luzo-768x537.png 768w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/SR-and-revenue-Luzo-1536x1074.png 1536w, https:\/\/blog.razorpay.in\/wp-content\/uploads\/2024\/11\/SR-and-revenue-Luzo-2048x1432.png 2048w\" sizes=\"auto, (max-width: 2160px) 100vw, 2160px\" \/><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li><b>Clockwork Support<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Razorpay\u2019s responsive support team has been instrumental in Quirksmith\u2019s seamless scaling. With proactive assistance and quick resolutions, they\u2019ve ensured that Quirksmith\u2019s online operations run without a hitch.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For Quirksmith, what started as a passion project has blossomed into a thriving business, with Razorpay playing a key role in that growth. Their journey is a true testament to the power of persistence, creativity, and the right partnerships. Adapting to new technologies and choosing the right support system can turn challenges into opportunities, helping entrepreneurs scale with confidence. As Quirksmith&#8217;s story shows, every step\u2014no matter how small\u2014brings you closer to transforming your passion into a successful business.<\/span><\/p>\n<div style=\"text-align: center;\"><a style=\"border-radius: 3px; background: #528FF0; padding: 15px; font-weight: 600; cursor: pointer; text-decoration: none; color: white;\" href=\" https:\/\/razorpay.com\/upi\/\">Let&#8217;s Build Your Success Story!<\/a><\/div>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In India, silver &#8216;\u091a\u093e\u0902\u0926\u0940&#8216; isn&#8217;t just metal\u2014it&#8217;s memory. For many, it conjures images of mothers\u2019 old jewellery boxes, filled with anklets jingling softly, or tiny silver payals gifted as infants, worn until they barely fit. Silver has this way of holding onto stories and yet, somehow, it never quite reached the mainstream. It lingered on<\/p>\n","protected":false},"author":129,"featured_media":19231,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[498],"tags":[674,814],"class_list":{"0":"post-19226","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-upi","8":"tag-razorpay-upi","9":"tag-upi-success-stories"},"_links":{"self":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts\/19226","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/users\/129"}],"replies":[{"embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/comments?post=19226"}],"version-history":[{"count":4,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts\/19226\/revisions"}],"predecessor-version":[{"id":21201,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts\/19226\/revisions\/21201"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/media\/19231"}],"wp:attachment":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/media?parent=19226"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/categories?post=19226"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/tags?post=19226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}