{"id":17632,"date":"2024-08-30T11:30:35","date_gmt":"2024-08-30T06:00:35","guid":{"rendered":"https:\/\/razorpay.com\/blog\/?p=17632"},"modified":"2024-10-03T16:23:15","modified_gmt":"2024-10-03T10:53:15","slug":"introducing-emi%c2%b2-with-razorpay-pos","status":"publish","type":"post","link":"https:\/\/razorpay.com\/blog\/introducing-emi%c2%b2-with-razorpay-pos\/","title":{"rendered":"Introducing EMI\u00b2: Maximise in store transactions with Razorpay POS"},"content":{"rendered":"<p><span style=\"font-weight: 400\">As a business owner with high-end products, does this situation sound familiar? A customer enters your store. They browse through the wide range of products you have on display. They linger by this particular shelf and are eyeing a product they\u2019d like to buy immediately. There is excitement in their eyes, and they inquire with your staff about the price of the product. Once they know the price, reality sinks and the excitement drains away from their expression. They realize that such a large sum is unaffordable for them at the moment. If this situation is a daily occurrence, Razorpay\u2019s EMI\u00b2 is designed for your business!<\/span><\/p>\n<p><span style=\"font-weight: 400\">EMI\u00b2 is a next generation suite crafted to increase the purchasing power of your customers, by enabling them to finance their high value purchases. Building on our extensive experience and success in providing innovative financing solutions, EMI\u00b2 is designed to offer an enhanced set of features and benefits. With EMI\u00b2, we&#8217;re not just keeping pace with industry leaders; we&#8217;re pushing the boundaries of what&#8217;s possible in financing.<\/span><\/p>\n<h2><strong>EMI\u00b2 &gt; EMI<\/strong><\/h2>\n<p><span style=\"font-weight: 400\">EMI\u00b2 is a comprehensive suite that integrates our offerings on Bank EMIs, Brand EMIs, partnerships with banks\/brands for various types of offers, including cashbacks and instant discounts. This powerful tool is designed to enhance the purchasing power of customers while providing merchants and brands with an effective way to increase sales and customer engagement.\u00a0<\/span><\/p>\n<h2><strong>Key Features of EMI\u00b2<\/strong><\/h2>\n<ul>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Bank and Brand EMI: Seamlessly access EMI options from top banks and over 50 major brands.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Offer Discovery: Browse and select from a range of offers, including No-cost EMI\/Low-cost\u00a0 EMI, instant discounts, and cashbacks.<\/span><\/li>\n<li style=\"font-weight: 400\"><span style=\"font-weight: 400\">Card-based Transactions: Available for both card-present and card-not-present transactions via PayLinks.<\/span><\/li>\n<\/ul>\n<h2><strong>Why Choose EMI\u00b2?<\/strong><\/h2>\n<ol>\n<li><strong> Comprehensive Coverage<\/strong><\/li>\n<\/ol>\n<p><span style=\"font-size: 19px\">With EMI\u00b2, you get access to a wide array of financing options and offers:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400\"><strong>Brand Coverage:<\/strong> EMI\u00b2 supports major brands across various categories. In the mobile phone segment, we cover top names like Samsung, Xiaomi, Vivo, Oppo, and Apple. For consumer durables, brands such as Voltas, Bosch, and Havells are included.<\/span><\/li>\n<li><strong>Bank Coverage:<\/strong> EMI\u00b2 includes support from all top banks for Credit Card EMI and, for select banks (ICICI, Axis, HDFC, Kotak), Debit Card EMI as well.<\/li>\n<\/ul>\n<ol start=\"2\">\n<li><strong> Extensive Offer Stack<\/strong><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400\">Our robust offer stack supports a variety of offer types, including:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400\"><strong>Instant Discounts:<\/strong> Get immediate savings on purchases.<\/span><\/li>\n<li><span style=\"font-weight: 400\"><strong>Cashbacks:<\/strong> Benefit from cashbacks directly applied at checkout.<\/span><\/li>\n<li><span style=\"font-weight: 400\"><strong>Offer Discovery:<\/strong> Find and initiate payments with pre-selected offers across brands.<\/span><\/li>\n<\/ul>\n<ol start=\"3\">\n<li><strong> Enhanced Purchasing Power<\/strong><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400\">EMI\u00b2 is designed to make purchases more affordable and accessible, which benefits all parties in the ecosystem:<\/span><\/p>\n<ul>\n<li><span style=\"font-weight: 400\"><strong>End Customers:<\/strong> Makes high-value purchases manageable and affordable, catering to the aspirational needs of Indian buyers.<\/span><\/li>\n<li><span style=\"font-weight: 400\"><strong>Merchants:<\/strong> Drives up average order values (AOV), increases conversion rates, and boosts footfalls.<\/span><\/li>\n<li><span style=\"font-weight: 400\"><strong>Brands:<\/strong> Enhances product competitiveness, particularly in multi-brand outlets, by offering attractive financing options.<\/span><\/li>\n<\/ul>\n<h2><strong>How can EMI\u00b2 enhance your customer&#8217;s experience?<\/strong><\/h2>\n<p><span style=\"font-weight: 400\">EMI\u00b2 not only matches the competition but also introduces innovative features and flexible options that enhance the overall financing experience. We are committed to co-creating and experimenting to bring new innovations to the market, ensuring that our solutions meet the evolving needs of both merchants and customers<\/span><b>.<\/b><\/p>\n<h2><strong>Get Started with EMI\u00b2<\/strong><\/h2>\n<p><span style=\"font-weight: 400\">Are you ready to transform your business with EMI\u00b2? Whether you\u2019re looking to offer more flexible financing options, drive higher sales, or improve customer satisfaction, EMI\u00b2 is here to support your goals. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a business owner with high-end products, does this situation sound familiar? A customer enters your store. They browse through the wide range of products you have on display. They linger by this particular shelf and are eyeing a product they\u2019d like to buy immediately. There is excitement in their eyes, and they inquire with<\/p>\n","protected":false},"author":136,"featured_media":18473,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[549],"tags":[],"class_list":{"0":"post-17632","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-razorpay-pos"},"_links":{"self":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts\/17632","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/users\/136"}],"replies":[{"embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/comments?post=17632"}],"version-history":[{"count":3,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts\/17632\/revisions"}],"predecessor-version":[{"id":17640,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/posts\/17632\/revisions\/17640"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/media\/18473"}],"wp:attachment":[{"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/media?parent=17632"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/categories?post=17632"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/razorpay.com\/blog\/wp-json\/wp\/v2\/tags?post=17632"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}